Prime Highlight:
- Salesforce unveiled Agentforce 360, its next-generation AI agent platform, featuring smarter, more flexible tools for enterprise automation.
- The update strengthens Salesforce’s position in the competitive enterprise AI market, with early adopters including Lennar, Adecco, and Pearson.
Key Facts:
- Agentforce 360 introduces new features like Agent Script for advanced “if/then” logic and Agentforce Builder for unified AI agent creation, testing, and deployment.
- The platform integrates with Slack, Gmail, Outlook, and Dropbox by early 2026, and is powered by reasoning AI models from OpenAI, Anthropic, and Google Gemini.
Background
Salesforce on Monday announced Agentforce 360, the latest version of its AI agent platform, as competition heats up in the enterprise AI market. The launch comes ahead of Salesforce’s Dreamforce conference starting October 14.
Agentforce 360 introduces new tools to make AI agents smarter and more flexible. Agent Script, a new AI prompting tool releasing in beta this November, lets users program agents to handle “if/then” situations, helping them respond better to customer questions.
The platform also includes Agentforce Builder, which allows users to build, test, and deploy AI agents from one place. It works with Agentforce Vibes, Salesforce’s coding tool for enterprise apps, making it easier to create AI solutions for business use.
Salesforce is expanding Agentforce’s integration with Slack. Core apps such as Agentforce Sales, IT, and HR will now work directly in Slack. Another new AI-powered Slackbot that Slack is testing provides personalized recommendations to users. Salesforce plans to connect Slack with Gmail, Outlook, and Dropbox by early 2026.
Agentforce 360 uses reasoning AI models powered by OpenAI, Anthropic, and Google Gemini, which allow AI agents to “think” before responding instead of just following patterns.
Salesforce says Agentforce currently serves 12,000 customers, more than any competitor. Early pilot users of the 360 update include Lennar, Adecco, and Pearson.
The enterprise AI market is growing fast. Google recently launched Gemini Enterprise, and Anthropic is working with Deloitte and IBM on its Claude Enterprise platform. Still, a study from MIT shows that 95% of enterprise AI pilots fail to reach full production, showing that companies still face challenges in proving the value of these tools.
